Paris, 11/04/2024 | Keepeek, the French leader in Digital Asset Management (DAM), and Atecna, digital experience agency, are pleased to announce their partnership aimed at offering a tailor-made digital experience combining Atecna's consulting and digital expertise with the richness of the Keepeek DAM platform.
Atecna operates across the entire digital value chain with one main objective: to place users and employees at the centre of actions.
The agency offers a range of services from strategic consulting to long-term support, including design and delivery.
For 17 years, Atecna's teams have been designing, developing and maintaining tailor-made digital solutions for BtoB, BtoC and BtoE businesses.
Atecna's added value lies in the way it adapts its support to the needs of its customers and in the way it works with them to find the best suited solution to their requirements.
The agency's mission is to create tailor-made solutions to meet the digital challenges companies are facing.
Charles Delvincourt, Head of Partnerships at Keepeek, underlines the strengths of Atecna's expertise, particularly in the Retail sector: "Atecna has real DAM expertise, particularly in Retail, and have a perfect knowledge of the very rich functionalities of the Keepeek platform, having implemented it for a major player in mass distribution. That's pretty rare on the market. What's more, their experience in PIM enables customers to optimise the efficiency of the two major building blocks of their information system - PIM and DAM - to manage product content. Atecna's headless approach is also very interesting for the future; it will enable the Keepeek DAM to be integrated into a perfectly integrated and orchestrated ecosystem."
Keepeek, meanwhile, is renowned for its powerful DAM platform , which gives marketing and communications teams a collaborative solution for organising, managing and distributing their multimedia content.
By reducing content management costs and securing its customers' media, Keepeek offers them maximum flexibility and adaptability to meet all their business needs.
Sylvain Godefroy, Head of PIM/DAM/OMS offers at Atecna, highlights the advantages of working with Keepeek: "Keepeek is the DAM solution that has been able to understand the challenges faced by business teams, providing high added-value functionalities (AI, exchange forum, creative brief, search, etc.) enabling a substantial reduction in Time to Market while guaranteeing the quality and completeness of media expectations. It's always a great pleasure to discover the latest additions to the Keepeek roadmap. Thank you for your confidence in Atecna! Keepeek, or the happiness of DAMs...".
The alliance between Atecna and Keepeek offers a unique opportunity for companies to benefit from both comprehensive digital expertise (consulting, design, technologies and solutions, data and performance) and advanced visual content management technology to effectively meet their multimedia content management needs.
About Keepeek - www.keepeek.com
French leader in Digital Asset Management (DAM), Keepeek offers marketing and communication teams a collaborative platform to organize, manage and distribute their multimedia content. We manage the entire content chain, from the design phase to the automated distribution.
For 15 years, our mission has been to reduce content management costs and secure media.
About d’Atecna - www.atecna.fr
Atecna, user-centred digital experience creation agency, is involved in the entire value chain of the digital professions in the business service (customers) or operational efficiency (employees/partners).
Our services range from strategic consultancy through design and delivery to long-term support.
We work with our customers on a project basis as well as on a contract basis or in hybrid mode.
We have been existing for 15 years and now employ 250 people in 6 agencies in France and abroad.
